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Tailored Strategies for Your Unique Situation.

Your reason for selling is unique, and your strategy should be too. We have the expertise to guide you through any transition.

Ready to upsize for your growing family?

We'll create a coordinated plan to sell your current home and find your next one, managing the timelines to make the move as smooth as possible.

Rightsize your lifestyle for what you need

We specialize in helping you unlock the equity in your home to fund your next chapter, whether it's a condo, a bungalow, or a move out of town.

Relocating from Ottawa for a new opportunity?

We can manage the entire sale process for you, providing peace of mind that your investment is in expert hands, even from a distance.

The Ottawa Maximum Value Selling System

This is our complete blueprint for preparing, marketing, and negotiating the sale of your home. It’s the insider knowledge you need to make informed decisions and maximize your final sale price. 

Inside your Free System, You'll Get:

The 5-Point Pre-Listing Prep Plan: A checklist of the highest-ROI improvements you can make before listing.

Our Digital Dominance Marketing Formula:  See how we target and attract the most qualified buyers online.

The Negotiation Matrix: Understand the key levers to pull to ensure you get the best terms, not just the best price.

A Step-by-Step Closing Checklist: Your roadmap from an accepted offer to a successful closing, ensuring no detail is missed.

Get The System Instantly

Sellers Guide

Why Our Agents Deliver Better Results.

Ottawa real estate Selling experts

When you choose a KW ICON Realty agent, you're getting more than one expert—you're gaining the support of an entire brokerage. Our culture of collaboration, elite training, and commitment to technology means your agent is always equipped with the sharpest skills and best resources to serve you.

Your Home Selling Questions Answered.

What is the best time of year to sell my home in Ottawa?

While the spring market (April-June) is traditionally the busiest, the Ottawa housing market has distinct advantages in every season. The "best" time depends on your personal circumstances and current market inventory. We can provide a detailed analysis for your specific situation during a free consultation.

How much is the real estate commission when selling a home?

Real estate commission is negotiable and typically split between the listing agent and the buyer's agent. It covers comprehensive marketing, professional representation, and expert negotiation. We provide a transparent breakdown of all costs in our home evaluation Ottawa report.

How do you determine the right list price for my home?

We determine the optimal list price by conducting a Comparative Market Analysis (CMA). This involves analyzing recent sales of similar properties in your area, current market trends, and your home's unique features. This data-driven approach ensures you are priced to sell for maximum value.

Do I really need to stage my home to sell it?

While not mandatory, professional staging has been proven to help homes sell faster and for a higher price. It helps buyers visualize themselves in the space and highlights your home's best features. We discuss tailored recommendations as part of our Marketing Strategy.

What makes your marketing strategy different from other agents?

Our strategy goes beyond the MLS®. We invest in professional photography, targeted social media advertising, and email campaigns to our extensive network to create maximum exposure for your property. We don't wait for buyers to come to us; we proactively take your home to them. Learn more in our selling system guide.

Selling In Ottawa With The Experts.

kw Icon Realty provides you the support you need to SELL your home in ottawa

Selling your home requires more than just listing it; it’s about strategic marketing. A well-planned approach ensures your property reaches the right buyers, stands out in the market, and sells at the best price. From professional photography and virtual tours to targeted online advertising and open houses, every step plays a role in attracting serious buyers. 

Get to know our marketing strategies below or contact us to get an idea of what your home is worth with a free home evaluation.

This website may only be used by consumers that have a bona fide interest in the purchase, sale, or lease of real estate of the type being offered via the website. The data relating to real estate on this website comes in part from the MLS® Reciprocity program of the PropTx MLS®. The data is deemed reliable but is not guaranteed to be accurate.